Playbill Advertising

For one price, your ad will appear in all four playbills, which are thoroughly perused by our loyal patrons. We have discovered over the years that audience members take notice of MSMT’s advertising partners and patronize their businesses.

A total of 56,000 copies are printed over the course of the summer for the four mainstage productions, and each show has its own identity, so the programs and your message are fresh all season long. 

Year after year, we have returning advertisers who are very pleased with the results of their investment in this medium and their support of MSMT. It works both ways. 

Maine State Music Theatre Facts

Here are some facts about Maine State Music Theatre that you may not know and that should compel you to advertise in our unique and popular show programs:

• MSMT is the premier professional music theatre in the State of Maine – in existence since 1959. MSMT is here to stay and has a national reputation as THE resident stock theatre company to work in during the summer.
  
  
  

• MSMT is the second largest performing arts organization in the state, playing to audiences totaling over 50,000 through the course of a three-month summer season. We have 96 performances in a 4-show mainstage season.
  
  
  

• MSMT’s demographics skew toward a slightly older, affluent and loyal patron base, translating into discerning customers looking for high quality products and services with customer service being an important priority. That is what MSMT espouses.
  
  
  

• Audiences and critics alike compare favorably our productions to the best of Broadway, London and regional theatre.
  
  
  

Download a complete list of Advertising Specifications here:

2013 Ad Specs

For more information, please contact:  
Barbara Whidden at (207) 725-8760 Ext. 15